CLEO: Expo 2012 Rebook Invitation Package
InDesign, March 2011
5.75″ x 8.5″ inserts, 6 x 9″ envelope
This piece was designed to promote the re-sale of exhibit space to current customers. In 2010 we broke-out from the usual bi-fold brochure and created an unexpected poster. This year, we’re banking on a more business-like approach for the DC/Baltimore metro area. After opening the brilliant gold envelope, the recipient reveals a folded cardstock exclusive opportunity with coordinating cards with details about pricing and instructions for rebooking. All pieces have a matte finish for added elegance and each piece was customized using variable data digital printing.
For more information on the CLEO show click here.